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About

Axia Women’s Health is a large, physician-led network focused on OB/GYN care, including high-risk pregnancy, breast health, urogynecology, fertility, and related laboratories. Headquartered in Voorhees, NJ and Oaks, PA, Axia emphasizes personalized care for women and has grown through multiple acquisitions. Notable recent acquisitions include Rubino OB/GYN Group (March 2, 2020) and other OB/GYN practices in the region, expanding its East Orange/West Orange footprint among NJ locations. If you’re seeking Rubino OB/GYN services within Axia’s network in East Orange, expect integration under Axia’s patient-first, specialty-care model with access to broader Axia services.

Clinic Type

Gynecology

Address

101 Old Short Hills Road, Atkins-Kent Building, Suite 101, West Orange, NJ 07052

Phone

19737361100

Email

Opening Hours

Mon 9:00am-5:00pm; Tue 9:00am-4:30pm; Wed 7:30am-4:00pm; Thu 8:30am-4:30pm; Fri 9:00am-4:00pm

Telehealth

Book your next visit with a trusted Axia Women's Health Provider using our secure online scheduling.

Emergency Care

Not explicitly listed

Services Offered

  • Obstetrics
  • Gynecology
  • Urogynecology
  • Maternal Fetal Medicine
  • Breast Health
  • Menopause Solutions
  • Fertility
  • Laser Hair Removal

Technology & Equipment

  • 3D Mammography Center
  • on-site lab
  • in-house 3D/4D ultrasounds

Team

  • Rubino Roberta, MD, obstetrician/gynecologist? (not clearly listed) — Provider

Insurance & Payment

  • Aetna
  • Aetna Better Health
  • AmeriHealth
  • Cigna
  • Horizon BCBS
  • Coventry
  • Complete NJ & PA Accepted Insurances List

Accepted insurances noted on site; full list available on the practice page

Not specified on page

Languages Spoken

  • Not specified on page

FAQs

What are the hours?

Mon 9:00am-5:00pm; Tue 9:00am-4:30pm; Wed 7:30am-4:00pm; Thu 8:30am-4:30pm; Fri 9:00am-4:00pm. Hours may vary for Rubino OB/GYN locations.

What is the address?

101 Old Short Hills Road Atkins-Kent Building, Suite 101 West Orange, NJ 07052

How can I contact the office?

Phone: 973-736-1100; Email: not provided on page.

What insurances are accepted?

Aetna, Aetna Better Health, AmeriHealth, Cigna, Horizon BCBS, Coventry, Complete NJ & PA Accepted Insurances List

Awards & Accreditations

  • award-winning (implied)

Photos

What Patients Say

Overall sentiment across review platforms: mixed

  • Birdeye (Rubino OB/GYN West Orange): 4.7/5 stars (943 reviews)
  • Zocdoc (Dr. Robert Rubino): 4.94/5 (248 reviews)
  • Chamber of Commerce: 4.5/5 stars (302 reviews)

Patients praise

  • Many patients praise individual physicians for being thorough, amazing, or kind
  • Ability to secure same-day or urgent appointments in some cases
  • Convenience of having in-office services like mammograms and other procedures available at one location

Common complaints

  • Billing disputes and lack of transparency, including claims for multiple visits when only one occurred
  • Difficulties scheduling appointments and poor communication regarding test results
  • Reports of rude or unprofessional staff and physician bedside manner in some instances
  • Wider concerns regarding Axia Women's Health's insurance disputes (specifically with UnitedHealthcare) leading to unexpected patient costs and claims rejection

"I was able to get a same day urgent appt and the staff was great! Everyone was very kind and concerning. Dr Rubino was absolutely amazing! It was worth my hour drive."

Kesha Walton (via Chamber of Commerce/Google)

"Lack of PRICING TRANSPARENCY and UNETHICAL BILLING practice. I was billed for 2 visits when I actually had 1. Patients please be WARNED to verify the COST of speaking with your doctor before..."

Shelz E. (via Yelp)

"The feud between Axia and UnitedHealthcare continues to cause frustration for patients."

NJ Advance Media

Synthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].

Information sourced from the clinic's website as of July 11, 2026.

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