Internal Medicine - Geneva | Rochester Regional Health
Primary Care • Geneva, NY • Since 2014
About
Rochester Regional Health (RRH) is a nonprofit integrated health system serving Western New York, the Finger Lakes, and beyond. Formed in 2014 by merging Rochester General Health System and Unity Health System, with St. Lawrence Health System joining in 2021. Key details: - Headquarters: 100 Kings Highway South, Rochester, NY 14617 - Region served: Greater Rochester, Finger Lakes, St. Lawrence County - Facilities: 9 hospitals, ElderONE/PACE, home health, outpatient labs, rehab and surgical centers, long-term care and independent living facilities - Global subsidiary: ACM Global Laboratories (operates in ~65 countries) - Employees: ~19,400; providers ~2,100; nurses ~3,900; volunteers ~730 - CEO: Richard “Chip” Davis, Ph.D.; COO: Jennifer Eslinger - Services: General healthcare, hospital services, primary and specialty care, outpatient services, and affiliated programs - Notable: Largest employer in St. Lawrence County; flagship Rochester General Hospital noted for high ER activity - Affiliations: Roswell Park Comprehensive Cancer Center, Rochester Institute of Technology For the user query “Internal Medicine - Geneva | Rochester Regional Health Geneva”: RRH operates broadly in Western New York and the Finger Lakes region; however, specific Geneva-based internal medicine services aren’t explicitly detailed in the provided highlights. If you’re seeking internal medicine in Geneva, RRH’s network may include linked practices or outpatient internal medicine providers in the broader region. For precise Geneva internal medicine providers, please confirm Geneva-specific locations or search RRH’s site for “Geneva Internal Medicine” or contact RRH’s patient access.
Clinic Type
Primary Care
Address
833 Canandaigua Rd, Geneva NY 14456
Phone
3157875155
parking@rochesterregional.org
Opening Hours
Mon-Fri 7:00 AM - 5:30 PM; Thu 7:00 AM - 5:30 PM; Sat/Sun closed
Services Offered
Insurance & Payment
—
Languages Spoken
—
FAQs
What are the general hours?
Mon–Fri 7:00 AM – 5:30 PM; Thu: 7:00 AM – 5:30 PM; other summaries show various today hours (arrived from site).
Commitments
Awards & Accreditations
Photos






What Patients Say
Overall sentiment across review platforms: mixed
- WebMD Care: 5.0 out of 5 stars (9 ratings)
- Healthgrades: 4.0 out of 5 stars (4 ratings)
Patients praise
- Physicians are frequently described as thorough, compassionate, and knowledgeable
- High quality-of-care ratings from regulatory bodies like CMS for specific providers
- Positive experiences with telehealth alternatives when in-person visits were disrupted
Common complaints
- Strict appointment cancellation policies for patients arriving slightly late
- Billing and insurance processing issues
- Difficulty reaching administrative staff or resolving billing disputes
"Dr. Platzer is a great doctor. He is extremely thorough. He does not rush his patients. He leaves no stone unturned."
— WebMD Care review for Dr. William Platzer"The manager said, ‘Oh yeah, those are our rules. We can’t see anybody if you’re late,’"
— Finger Lakes Times report on a patient's experience at RRH GenevaSynthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].
In the News
- RRH adds new internal medicine doctor — Dec 24, 2025
- New doctor brings personalized care to Geneva — Aug 20, 2025
- Respected Internal Medicine Physicians Drs. Arthur Equinozzi and William Platzer will Care for Patients at Geneva General Hospital’s Medical Office Building | Finger Lakes Health — May 18, 2026
- Dr. Equinozzi Returns to Geneva with Finger Lakes Health Primary Care – Finger Lakes Daily News — May 19, 2026
- Finger Lakes Health to welcome returning Geneva physicians at open house — Jun 5, 2026
Information sourced from the clinic's website as of July 11, 2026.
More primary care clinics in Geneva
Finger Lakes Community Health is a nonprofit health system in the Finger Lakes region (headquartered in Penn Yan, NY) offering comprehensive medical, dental, and behavioral health services. They operate 12 offices across the region, including in Geneva, Penn Yan, Ovid, Newark, Dundee, Port Byron, Sodus, and Bath. The centers accept most insurances and provide a sliding fee discount for services regardless of insurance status. Six of their locations (Geneva, Penn Yan, Ovid, Port Byron, Newark, Sodus) are nationally recognized as Level 3 Patient-Centered Medical Homes. Founded in 1989, FLCH employs about 79 staff. The organization emphasizes community wellness and patient-focused care, billing itself as treating patients like family and taking time to care. Contact: main phone numbers provided, with the Geneva location included in their service footprint.
Adams Health Network offers primary care through Adams Medical Group in Geneva, Indiana. The network is based in Decatur (HQ at 1100 Mercer Ave) and includes multiple physician practices across Decatur, Monroe, Berne, and Geneva, Indiana. Primary care services are part of a broader patient-centered network that also provides hospital services (Adams Memorial Hospital), long-term care (Adams Woodcrest, Adams Heritage), and an assisted living facility (Adams Evergreen). If you’re seeking primary care specifically in Geneva, Adams Medical Group Geneva is the relevant practice within the Adams Health Network.
Finger Lakes Health (UR Medicine affiliate) is a nonprofit health system headquartered in Geneva, NY, offering a full range of acute and long-term care. It operates across Geneva, Waterloo, and Penn Yan with facilities including Geneva General Hospital and Soldiers & Sailors Memorial Hospital, plus The Homestead and Living Centers in Geneva. Services include emergency care, primary care, orthopaedics, gastroenterology, surgery, and broader hospital and outpatient care. The organization has about 305 employees and annual revenue around $10.3M. For Geneva Primary Care specifically,_FLH provides primary care services on its Geneva campuses and through affiliated clinics as part of its mission to improve community health. Contact: foundation@flhealth.org; main phone: 1-315-787-4000.
Comparing your options?
See other primary care clinics in Geneva, or search the full directory by insurance, ratings, and more.

