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About

Willow Creek Nursing & Rehab is a private, Goldsboro, NC-based hospital and health care provider offering short-term and long-term nursing home care with 24/7 nursing supervision. Key details: - Services: Short-term care, long-term nursing home care, rehabilitation and 24/7 nursing monitoring - Location: 2401 Wayne Memorial Drive, Goldsboro, NC 27534, United States (multiple listings in Goldsboro) - Workforce: 18 employees; Director of Nursing: Nicole Madison - Online presence: Active website willowcreekrehab.com; strong local traffic with 2,397 monthly visits - Categories: healthcare, long-term care, rehabilitation, nursing and residential care - Contact: Main phone numbers include 919-736-2121 / 919-736-2133 If you’re evaluating it as a potential care option in Goldsboro, this center provides both long-term residence and short-term rehabilitation with around-the-clock nursing support.

Clinic Type

Rehabilitation Center

Address

2401 Wayne Memorial Dr, Goldsboro, NC 27534

Phone

919-736-2121

Email

admissions@willowcreekrehab.com

Opening Hours

Not published — contact the clinic to confirm hours.

Services Offered

  • Long-term care
  • Short-term care
  • Nursing home care
  • Occupational therapy
  • Physical therapy
  • Speech therapy
  • Interdisciplinary care team
  • Post-hospitalization support

Team

  • Willow Creek Interdisciplinary Care Team, Professionals trained to offer smooth transition between care settings — Care Team

Insurance & Payment

Languages Spoken

  • English

FAQs

What services does Willow Creek offer?

24-hr post-hospitalization support, short-term and long-term care, and on-site therapy services (occupational, physical, speech) through Principle Therapy Services.

What services does Willow Creek Nursing & Rehabilitation Center offer?

Long-term 24-hour nursing home care for chronic illness, round-the-clock assistance after surgery or acute illness, and on-site therapy services (occupational, physical, and speech) delivered by Principle Therapy Services.

Do you provide short-term or post-hospitalization care?

Yes, Willow Creek offers short-term rehabilitation and 24-hour post-hospitalization support to aid a speedy recovery.

Who provides therapy services on-site?

Therapy services are provided on-site by Principle Therapy Services and integrated by the Willow Creek team.

What is the interdisciplinary care team focused on?

The team supports a smooth transition from various care settings, aims to lessen stress for residents, and seeks to avoid rehospitalization with improved outcomes.

Is Willow Creek equipped for care across ages and needs?

Willow Creek serves adults and the elderly with a range of care needs, evaluating physical, emotional, social, and spiritual aspects of care.

Photos

What Patients Say

Overall sentiment across review platforms: mixed

  • CMS / Medicare (via SeniorAdvice, using Medicare data): 1.2/5 (latest Medicare survey) (not stated)
  • NursingHomeDatabase.com (CMS overall): 2 stars (out of 5) (not stated)
  • seniors.fyi: 2.4 from 67 reviews (67)
  • SeniorCare.com: 2.3/5.0 (not stated)
  • US News & World Report (health care ratings): 2/5 (not stated)
  • Everlight Health (aggregated ratings): Overall rating 3/5 (not stated)

Patients praise

  • Some reviewers report good rehab/therapy outcomes and professionalism of therapy staff
  • Some reviewers describe caring, supportive nursing/staff and cleanliness (in specific accounts)
  • Positive appreciation for help from specific staff members (e.g., nurses aides/social work)

Common complaints

  • Many accounts allege neglect, unprofessional/rude night staff, and poor communication/administration
  • Complaints and deficiencies reported through Medicare-related datasets (multiple complaints/deficiencies)
  • Health/safety concerns described by reviewers (dirty environment/pests/medication handling issues)

"“A loved one died there after a stay, with allegations of neglect.”"

seniors.fyi review summary

"“We found this facility to be an excellent place for his recovery… Everyone was very professional, caring, courteous, and the facility was always clean and proper.”"

assistedlivingscout.com review text

"“Medicare gave Willow Creek Nursing and Rehabilitation Center an average rating of 1.2/5 stars in the latest survey.”"

SeniorAdvice (Medicare data excerpt)

Synthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].

Information sourced from the clinic's website as of July 11, 2026.

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