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Clinic Type

Optometry (multi-location group)

Address

Libertyville Vision Center (Libertyville, IL) and Buffalo Grove Eye Care Center (Buffalo Grove, IL)

Phone

847-541-1194

Email

webaccessibility@essilorluxottica.com

Opening Hours

Not published — contact the clinic to confirm hours.

Emergency Care

Provided during regular business hours; described as more specialized than most ERs

Services Offered

  • eye care services
  • eyewear fitting
  • emergency eye care
  • LASIK consultations
  • cataract surgery
  • corneal refractive therapy
  • management of eye diseases (AMD, glaucoma, dry eye, retinal issues)
  • contact lens fitting
  • eye disease treatment

Team

  • Dr. Rosin, M.D. — Medical Doctor / Ophthalmologist

Insurance & Payment

—

Languages Spoken

—

Social Media

Photos

What Patients Say

Overall sentiment across review platforms: mixed

  • MyVision.org aggregator: 3.7 out of 5 stars (based on 120 reviews) (120 aggregate reviews)
  • Demandforce (Buffalo Grove Eye Care Center): 4.5 out of 5 stars (1081 reviews)

Patients praise

  • Thorough and professional eye examinations
  • State-of-the-art equipment
  • Knowledgeable and caring doctors (specifically Dr. Heimlich and Dr. Dowell)
  • Friendly and professional staff (frequently noted in recent reviews)

Common complaints

  • Confusing billing practices
  • High cost of services
  • Unprofessional staff behavior and poor customer service
  • Difficulty getting timely responses

"Dr. Heimlich is always pleasant, professional and thorough. The new staff is great. The new people seem to have brought the practice back up to its previous service levels, after a bit of a rough year or two."

— Demandforce Reviewer (Anonymous)

"I hate to post this, because I'm a longtime customer, and I love the doctors but apparently their pricing policy has changed since the last time I was..."

— Yelp Reviewer

Synthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].

Information sourced from the clinic's website as of July 11, 2026.

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Libertyville, IL·Optometry

730 North Optometry is a small eye care practice based in Libertyville, Illinois. They offer comprehensive optometry services including eye exams, dry eye treatment, myopia management, vision therapy, and care for pediatric developmental vision. The clinic also sells eyewear and contact lenses and operates five offices in the Libertyville area. Key details: - Location: Libertyville, IL - Services: comprehensive eye exams, dry eye treatment, myopia management, vision therapy, pediatric developmental vision, eyewear, contact lenses - Providers: Dr. Jody Ricketts and Dr. Kelly Daugherty - Website: 730northoptometry.com - Contact: admin@730northoptometry.com; phone numbers listed on site - Company: Private, active, 3 employees (small practice) - Online presence: monthly visits ~3,000; strong local focus (USA and some international traffic)

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