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Clinic Type

Internal Medicine

Address

Loveland, Colorado (NoCo Primary Care)

Phone

866-349-5355

Email

info@nocoprimarycare.com

Opening Hours

Not published — contact the clinic to confirm hours.

Telehealth

Available via HIPAA compliant app (virtual visits)

Services Offered

  • Direct Primary Care for the entire family
  • Access to doctor via HIPAA compliant app (secure text, pictures, video)
  • Acute illness and chronic disease management
  • Same or next day appointments for acute needs
  • In-office procedures (skin lesion removal/freezing, joint injection, laceration repair)
  • Discounted labs and imaging
  • Wholesale +10% cost on many medications
  • Unlimited visits with no co-pays or office visit charges
  • Discounted DOT exams
  • New memberships with enrollment and upfront fees
  • Family memberships available
  • Clear monthly pricing
  • NoCo Primary Care (Loveland, Colorado) focus
  • Health share/catastrophic coverage options offered
  • Enrollment via secure online enrollment and messaging app invitation

Technology & Equipment

  • HIPAA compliant app for secure text, pictures, and video
  • secure online enrollment
  • in-house lab/imaging discounting systems

Team

  • Phillip Rhoads MD — Physician
  • Sarah Kray PA — Physician Assistant

Insurance & Payment

  • Direct Primary Care
  • Health Share options? (mentioned)

NoCo Primary care does not bill insurance; mentions catastrophic coverage options and Health Share pairing

Monthly membership pricing, $85/month (various age-based rates), one-time $50 enrollment fee + pro-rated first month, family pricing

Savings plan: Direct Primary Care model with upfront monthly memberships and discounts on labs, imaging, and medications

Languages Spoken

Pricing

  • $85/month: Age 27 and up ($70/mo for second adult)
  • $55/month: Age 18-26
  • $45/month: Age 0-17 (with enrolled adult)
  • $230/month: Family of 4 ($25 each additional child under 18)
  • One-time $50/person enrollment fee, plus pro-rated first month's fee

Current Offers

New member enrollment — $85/month: Age 27 and up ($70/mo for second adult)

Family plan — Family of 4: $230/month ($25 each additional child under 18)

Age bands — $55/month: Age 18-26; $45/month: Age 0-17 (with enrolled adult)

Awards & Accreditations

  • Consumer Reports Smart Money Move for 2019

Social Media

Photos

What Patients Say

Overall sentiment across review platforms: very positive

  • FindMyDirectDoctor: 5.0 out of 5 stars (3 reviews listed on the FindMyDirectDoctor platform)

Patients praise

  • Compassionate and knowledgeable care
  • Unrushed appointments
  • Friendly and accessible staff
  • Effective communication and listening skills
  • Holistic approach to healing

Common complaints

  • None reported in available online reviews

"Dr. Rhoads is by far one of the most compassionate, knowledgable and helpful doctors I know. Instead of feeling like 'just another patient', he consistently takes time to hear what I have to say and respects me as a person and a patient."

Patient testimonial on NoCo Primary Care website

"The absolute best doctor I have ever experienced in my entire life. Dr. Rhoads is sincere, open-minded, compassionate, understanding, persistent, and smart."

Review on FindMyDirectDoctor

Synthesized from public review platforms as of Jul 10, 2026 — sources: [1][2][3][4].

Information sourced from the clinic's website as of July 10, 2026.

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