WellNow Urgent Care | Traverse City, MI
Urgent Care • Traverse City, MI • Since 2012
About
WellNow Urgent Care is a walk-in urgent care network and private healthcare company headquartered in Chicago, IL, founded in 2012. It operates as an alternative to emergency rooms, offering treatment for illnesses and injuries, rapid testing, and other health services. The company, formerly Five Star Urgent Care, has locations across Illinois, Indiana, Michigan, New York, and Pennsylvania, with Traverse City, MI among its service areas. It employs about 703 people and reports approximately $175.9M in annual revenue. Primary HQ address: 311 N Green St, Chicago, IL 60607. For Traverse City, MI, WellNow provides urgent care services similar to its other locations (walk-in access, non-emergency care, testing).
Clinic Type
Urgent Care
Address
3570 N US-31, Traverse City, MI 49684
Phone
(231) 421-6358
wn5304@wellnow.com
Opening Hours
Open 24/7 for virtual care; in-person availability implied but not explicitly stated (24/7 availability for providers via WellNow Virtual Care)
Telehealth
Yes, WellNow Virtual Care
Emergency Care
If true emergency, call 911
Services Offered
Technology & Equipment
Insurance & Payment
No insurance? No problem. Competitive pricing for uninsured patients; accepts credit and debit cards.
Credit card, Debit card, Cash (implied by general industry practice), Cash (implied by card acceptance)
Languages Spoken
—
Current Offers
No insurance? No problem.
FAQs
What should I bring when visiting?
Health insurance card (if using insurance), photo ID, and a list of current medications. We will copy information for our files.
Do I need an appointment to visit a WellNow Urgent Care facility?
You are welcome to simply walk into any WellNow location. No appointment and no referral is required. You can also check in online at a WellNow center of your choice.
Social Media
Photos
What Patients Say
Overall sentiment across review platforms: mixed
- MapQuest: Varies widely (from 0/1 stars to high ratings) (Not explicitly aggregated; shows multiple individual reviews)
Patients praise
- short wait times
- efficient front desk staff
- kind and attentive service
- easy online appointment booking
Common complaints
- billing and insurance issues
- concerns regarding the diagnostic capabilities of specific medical staff
- dissatisfaction with overall care quality
"Extremely impressed with my first visit to WellNow in Traverse City on today 03.21.26 I made my appointment on line. It took me longer to register online than it did for the actual appointment..."
— Debbie A. via MapQuest"Would give 0 stars if possible. This place is a complete scam, I have been billed by them and their lab affiliate 'quest diagnostics' multiple times yet my insurance shows the bills have already..."
— Tim S. via MapQuestSynthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].
In the News
- Downtown Traverse City Association launches summer arts season with Art Walk expansion – 9and10News.com — May 26, 2026
- Free art events to transform downtown Traverse City this spring and summer – 9and10News.com — May 29, 2026
- Munson Healthcare to consolidate urgent care services in Traverse City – 9and10News.com — Apr 18, 2026
- Munson Healthcare to consolidate urgent care services to one location — Apr 13, 2026
- Hamilton College Study Confirms WellNow Urgent Care's Positive Impact on Community Health and ER Usage - Third News — Apr 22, 2026
Information sourced from the clinic's website as of July 11, 2026.
More urgent care clinics in Traverse City
True North Urgent Care is a locally owned urgent care clinic in Traverse City, Michigan, offering walk-in and online scheduling for urgent care needs. Key points: - Services: Acute illness and injury care with emergency department-level capability in a walk-in setting. - Leadership: Board-certified emergency medicine physician with a physician assistant; Managing Owner Karri Vaughan. - Location: Traverse City, MI; privately held with a small team (2 employees listed). - Website and presence: Homepage at truenorthurgentcare.com; modest web traffic (about 1,309 monthly visits) with strong US focus. - Industry role: Part of Hospitals and Health Care; affiliated to provide rapid access to urgent care services in Northern Michigan. Additional notes: - Recent hiring posts indicate expansion in clinical staffing (Medical Assistant/Patient Care Technician; Advanced Practice Provider PA/NP) as of Sept 2024.
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