rootsMD Direct Care Family Medicine — Verona, WI - DPC Mapper
Direct Primary Care • Verona, WI
Clinic Type
Direct Primary Care
Address
901 Whalen Road, Suite C2, Verona, WI 53593
Phone
coming soon
team@dpcnation.org
Opening Hours
Not published — contact the clinic to confirm hours.
Services Offered
Team
Insurance & Payment
—
Languages Spoken
—
Pricing
FAQs
What is Direct Primary Care?
Direct Primary Care, or DPC, is a new way of providing primary care that's already helped a quarter million people stay healthier and spend less on healthcare. Patients at DPC practices often receive ongoing primary care from their doctor with zero copays, convenient online scheduling options, near-wholesale prices on medications and blood tests, and even their doctor's personal cell number. It's like having a doctor in the family.
Social Media
Photos





What Patients Say
Overall sentiment across review platforms: positive
- FamilyDoctorDirectories.com: 5.0/5 stars (40 reviews listed on FamilyDoctorDirectories.com)
Patients praise
- Highly regarded as a model for patient-centered care compared to standard insurance-based practices.
- Praise for being helpful, efficient, and offering extended, high-quality visit times.
- Strong physician-patient communication and direct access.
Common complaints
- Some early online DPC mapper listings contained generic complaints about the DPC model in general (e.g., rushed, long wait times) rather than specific grievances against rootsMD.
"They're so helpful. And efficient. ... It's OFFICIAL: ⭐️⭐️⭐️⭐️⭐️ preschool patient rating for rootsMD."
— rootsMD Instagram post"I go to rootsMD in Verona and I will never go back to standard insurance based pcp."
— Reddit user commentary (r/madisonwi)Synthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].
In the News
- A Smarter Approach to Health Care | BRAVA Magazine — Sep 10, 2025
- Monthly memberships, longer visits: Why some Madison residents are choosing direct primary care — Jan 8, 2026
- Direct primary care in Wisconsin sees increased demand as health insurance prices skyrocket - WPR — Jan 15, 2026
- Dr. William J. Kinsey, MD - Family Medicine Doctor in Verona, WI — May 14, 2026
Information sourced from the clinic's website as of July 11, 2026.
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