RiverCity Family Medicine, PLLC: Family Medicine Practice in ...
Family Medicine • Chattanooga, TN • Since 2018
About
RiverCity Family Medicine, PLLC is a Chattanooga-based family medicine practice established in 2018. Led by Dr. Anthony G. Avitabile Jr., DO and Heather Montgomery, MSN, APN, FNP-BC, the clinic emphasizes whole-patient care and offers services including diabetes management, insulin resistance, and hypertension. The practice is headquartered in Hixson, TN, and operates two offices in the United States (Chattanooga and Hixson). Current footprint shows a very lean team (1 employee) and a focused medical services profile. Contact: (423) 802-1919. Website: rivercityfamilymedicine.com.
Clinic Type
Family Medicine
Address
Not provided in extracted text
Phone
(423) 802-1919
rcfmma@rivercityfamilymedicine.com
Opening Hours
Not published — contact the clinic to confirm hours.
Services Offered
Team
Insurance & Payment
—
Languages Spoken
Photos
What Patients Say
Overall sentiment across review platforms: mixed
- Healthgrades (physician page: Dr. Anthony Avitabile, DO): 3.8 Star Rating (37 reviews)
- Facebook page (RiverCity Family Medicine, PLLC): 86% recommend (12 reviews)
- Localitybiz (RiverCity Family Medicine, PLLC: Anthony Avitabile, DO): Mixed star ratings (examples include ★★★★★ and ★☆☆☆☆) (Not stated)
- MapQuest (listing for RiverCity Family Medicine): Example reviews include 5 out of 5 stars and very negative remarks (Not stated)
- Yelp (Rivercity Family Medicine): Not extracted from snippet (Not extracted from snippet)
Patients praise
- Caring, knowledgeable, and attentive physicians/staff
- Patients report being listened to and treated with respect
- Friendly staff and good patient experience/feeling comfortable
- On-site blood/test sample collection and minimal waiting (in some reviews)
Common complaints
- Rudeness/condescending behavior reported about the physician
- Billing/self-pay/insurance handling concerns and unprofessional communication
- Frustrations described related to communication issues (and possible billing issues)
- Some patients report negative front-desk interactions
"“She was unfriendly and I felt looked down upon for not having insurance… Not a good first impression… clinic comes across as being way too money-motivated and uncaring.”"
— localitybiz.com review excerpt (Anthony Avitabile, DO / RiverCity Family Medicine, PLLC)"“Took the time to listen to me and take notes on my issues and make a treatment plan… Very friendly staff and the physician cared about my health and didnt judge me due to my weight.”"
— localitybiz.com review excerpt"“Excellent staff, Excellent care, just an overall EXCELLENT experience… 5 out of 5 stars!”"
— MapQuest listing review excerptSynthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].
In the News
- Ridge & River Medicine Brings "Modern Medicine With Old-Fashioned Care" To Chattanooga - Chattanoogan.com — Sep 9, 2025
- River Valley Health’s Chattanooga Clinic To Open Pharmacy For Patients - Chattanoogan.com — Sep 10, 2025
- Dr. Jessica Tyler Joins CHI Memorial Primary Care Associates - Chattanoogan.com — Sep 18, 2025
- BlueCross Medicare Advantage Quality Program Acknowledges Primary Care Physicians For Superior Patient Care Outcomes - Chattanoogan.com — Apr 1, 2026
- BlueCross Medicare Advantage Quality Program Recognizes Primary Care Physicians for Superior Patient Care Outcomes - BCBST News Center — Apr 1, 2026
Information sourced from the clinic's website as of July 11, 2026.
More family medicine clinics in Chattanooga
CommonSpirit Medical Group - Primary Care - Atrium Chattanooga is part of CommonSpirit Health, a nonprofit health system operating multiple care lines in Southeast Tennessee and North Georgia. The Atrium location provides primary care services focused on wellness and preventive care, led by board-certified physicians. It’s connected to the CHI Memorial/ Memorial Health network, leveraging regional access to broader services such as urgent care, specialty care, imaging, and hospital referral when needed. Contact: general network line 423-495-2525; headquartered in Chattanooga, TN.
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