Eye Care - Group Health Cooperative of South Central Wisconsin
Optometry • Fitchburg, WI • Since 1976 • 1 Hatchery Hill Clinic location referenced locations
About
Summary: The Group Health Cooperative of South Central Wisconsin (GHC-SCW) is a nonprofit, member-owned health plan and comprehensive care provider serving over 70,000 members in south-central Wisconsin. Founded in 1976 and headquartered in Madison, WI, the organization combines insurance with primary and specialty care, featuring nationally ranked Primary Care Clinics that integrate with its insurance services. GHC-SCW operates through an extensive network of primary and specialty care options via multiple networks, and it employs about 315 people. While the provided highlights mention a broad geographic scope and offices in Madison, the Fitchburg-area Eye Care information specific to Fitchburg isn’t explicitly detailed in the supplied content. For Eye Care services in Fitchburg, contact GHC-SCW directly or visit their website to confirm current eye care providers, locations, and appointment availability.
Clinic Type
Optometry
Address
Hatchery Hill Clinic 3051 Cahill Main Fitchburg, WI 53711
Phone
(608) 257-7328
annualmeeting@ghcscw.com
Opening Hours
Not published — contact the clinic to confirm hours.
Emergency Care
All urgent eye issues must be seen by the GHC-SCW Eye Care team
Services Offered
Technology & Equipment
Team
Insurance & Payment
Member-owners get discounts on eyewear and lenses; frames and lenses must be purchased from GHC-SCW Eye Care Center for BadgerCare members and those with EHB benefits
GHCMyChart, phone orders for contacts, in-store purchases
Savings plan: Member-owners receive 20% discount on retail eye care products and 10% off a 12-month supply of contacts
Languages Spoken
—
FAQs
What services are provided by the Eye Care Center?
Eye exams, check and change prescriptions, diagnose and treat eye conditions; eyewear and contacts available.
Please bring your current glasses, contacts and prescriptions to your exam.
If you’d like your current contacts checked, please wear them for at least two hours before your appointment.
Most complete eye exams take at least an hour.
During the appointment, your optometrist will thoroughly check your vision and your eyes. They might run tests with special equipment. You will probably have your eyes dilated during the exam.
- All urgent eye issues must be seen by the GHC-SCW Eye Care team for any member whose primary care provider works at GHC-SCW clinics, UW Health clinics, Wingra and Access Community Health Centers clinics and networks.
Please contact the GHC-SCW Eye Care team at (608) 257-7328.
Awards & Accreditations
Social Media
Photos








What Patients Say
Overall sentiment across review platforms: mixed
- Foursquare: 3.4/5 (Foursquare) (2)
- Yelp (Pharmacy): 2.0/5 (Yelp) (30)
Patients praise
- Praise for specific doctors and medical professionals (including dermatology and some eye care providers)
- Convenient location with easy parking
- Clean and modern facility environment
Common complaints
- Rude, dismissive, or combative front desk and phone staff
- Difficult or slow scheduling processes for appointments and referrals
- Poor coordination of care and communication regarding diagnoses
- Instances of rude pharmacy staff
"The actual doctors and professionals at this facility are great, but the scheduling process would be less aggravating if I could speak to someone who isn’t already committed to being difficult to work with before they even pick up the phone."
— Mike McGuy's Review"Both the nurse who checked me in and the telephone receptionist were rude... I asked the nurse what the difference was, and she replied rather hurriedly, and I quote, 'Which one do you want? We need to keep this moving.'"
— Anonymous Patient ReviewSynthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].
In the News
- 2026 Member Reference Guide — Oct 23, 2025
- 2025 Member Reference Guide
- [PDF] 2026 Partners HMO Provider Directory — Sep 18, 2025
Information sourced from the clinic's website as of July 11, 2026.
More optometry clinics in Fitchburg
Community Health Connections (CHC) offers comprehensive eye care through its optometry services and affiliated optical shops. Key points: - Location: CHC with eye care services based in Fitchburg, MA, part of a multi-site nonprofit health center. - Services: Optometry eye care and optical shops as part of CHC’s specialty services, alongside primary/family medicine, pediatrics, dental, behavioral health, and other supportive care. - Organization details: Federally Qualified Health Center (FQHC) providing affordable care regardless of income or insurance status; headquartered in Fitchburg with multiple sites in Fitchburg, Gardner, and Leominster. - Accessibility: CHC focuses on removing barriers to care, aligning with its mission to provide high-quality, affordable health services. If you’re specifically seeking eyewear or eye exams at CHC, contact the main line or visit one of the CHC sites to confirm optometry appointment availability and the location of the nearest optical shop.
Longwood Eye & LASIK is a private ophthalmology practice in Massachusetts offering comprehensive eye care and LASIK. Based in the Fitchburg area, they provide medical and surgical eye services and are led by an experienced ophthalmologist team (Dr. John F. Warren noted in updates). The practice emphasizes LASIK consultations and treatment, with a staff of about 18 and multiple contact numbers for patient access. Website activity shows steady interest with a strong US presence and low bounce rate. If you’re seeking an ophthalmologist in Fitchburg, they list LASIK options and clinical eye care services as part of their offerings.
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See other optometry clinics in Fitchburg, or search the full directory by insurance, ratings, and more.

