Meriter - Fitchburg Clinic - UnityPoint Health
Urgent Care • Fitchburg, WI • Since 1898
About
Meriter – Fitchburg Clinic (UnityPoint Health Fitchburg) is a primary care clinic within UnityPoint Health Meriter, part of the Madison-based nonprofit health system. The Meriter network offers primary and specialty care, virtual care options, and is known for high-quality patient experience. Fitchburg Clinic is one of several Meriter primary care locations (along with DeForest-Windsor, McKee, Middleton, Monona, Stoughton, and West Washington). The organization employs about 1,100 people, has a long history (founded in 1898), and operates under the UnityPoint Health umbrella with partnerships (e.g., UW Health) to serve patients in Madison, Wisconsin, and surrounding areas.
Clinic Type
Urgent Care
Address
UnityPoint Health - Meriter - Fitchburg Clinic
Phone
608-417-8585
UPH_CentralIAPrivacyOfficer@unitypoint.org
Opening Hours
Urgent Care: weekends Saturdays and Sundays 8 a.m. – 4 p.m. (Weekend After-Hours Clinic)
Telehealth
Virtual Urgent Care available (Care Anywhere) via UW Health; must be in Wisconsin
Emergency Care
Emergency Department or call 911 for chest pain or shortness of breath
Services Offered
Insurance & Payment
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Languages Spoken
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FAQs
What does Urgent Care treat?
Urgent Care treats minor medical problems and injuries that are not life-threatening and provides walk-in care without an appointment for all patient ages.
Urgent Care is available at UnityPoint Health - Meriter - Weekend After-Hours Clinic from 8 a.m. - 4 p.m. on Saturdays and Sundays. Our clinic can provide medical treatment for minor illness and injuries such as:
Allergies, Burns, Colds, Coughs, Cuts (Stitches), Earaches or Ear Infections, Fevers, Minor Medical Problems and Injuries, Minor Eye Care, Flu, Fractures (X-Ray On-Site), Infections, Sore Throats, Sprains, Including Sprained Ankles (X-Ray On-Site), Urinary Tract Infections (UTIs), Yeast Infections, Certain Rapid Tests.
Please note: Flu shots, physicals and/or sports physicals are not offered at every urgent care location.
Not offered at every urgent care location.
If you are experiencing chest pain or shortness of breath, what should you do?
Go to the Emergency Department or call 911 immediately.
What online option is available for Meriter patients to access care without leaving home?
Virtual urgent care through UW Health's Care Anywhere; no appointment needed; must be in Wisconsin.
What hours are listed for the primary operation of the Fitchburg clinic (general daily hours)?
Monday–Friday 7:15 AM – 5:00 PM; Saturday and Sunday Closed (note: Weekend Urgent Care hours differ for that service).
Social Media
Photos
What Patients Say
Overall sentiment across review platforms: mixed
- Birdeye: 3.3 out of 5 stars (28 reviews)
Patients praise
- professional and quality medical care from some providers
- welcoming atmosphere and facility environment
- availability of appointments
Common complaints
- billing and coding issues related to office visits and lab work
- unprofessional, rude, or standoffish behavior from administrative and reception staff
- difficulty communicating with providers or getting timely responses to inquiries
- perceived lack of thoroughness or attention to patient concerns from some physicians
"My girlfriend went here for a physical and was asked how she was doing overall and she talked briefly about some mental/emotional things... She was then charged without being told for an “office visit” that was “outside the bounds of a normal physical” which she has to pay out of pocket."
— Birdeye (user review)"I get to the appointment and the receptionist was also rude and standoffish in person both when i was arriving and leaving."
— uscompanies.net (user review)Synthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].
In the News
- UW Health, UnityPoint Health break ground on new Fitchburg rehabilitation hospital | News | channel3000.com — Oct 30, 2025
- New UW Health, UnityPoint Health – Meriter and Lifepoint Rehabilitation hospital breaks ground in Fitchburg — Oct 30, 2025
- UW Health, UnityPoint Health – Meriter and Lifepoint Rehabilitation: Break ground on new rehabilitation hospital in Fitchburg | WisBusiness — Oct 30, 2025
- UW Health, UnityPoint Health – Meriter and Lifepoint Rehabilitation: Break ground on new rehabilitation hospital in Fitchburg - WisPolitics — Oct 30, 2025
- $45 million rehabilitation hospital coming to Fitchburg — Oct 31, 2025
Information sourced from the clinic's website as of July 11, 2026.
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